Yes, one needs to be skeptical when it comes to celebrities making endorsements and corporations making donations to charities. But this one passes the sniff test for me. (Mmmmm... the smell of freshly washed and dried laundry!)
Angie Harmon of Law and Order fame is a rare breed in Hollywood. Not only is she conservative, but she is gracious, lovely, and she has her priorities straight. She gave birth to her third daughter about 5 months ago, and she has found a great balance between her home life and her career.
Now she is teaming up with Purex to help women in under-developed countries, while also making a small difference in the impact on the environment.
The company has come up with a new product called Purex 3-in-1. Rather than a separate bottle for laundry detergent and fabric softener and then a dryer sheet, the product comes in a thin plastic wrapper which contains treated sheets that clean, soften and stop static. (The sheets can be stored in an initial refillable container that they sell -- or it seems to me, you can use any old suitable plastic storage you have lying about.)
And as an introductory promotion when you purchase this new product, you can direct the donation of $1 through the company's partnership with Kiva which arranges micro-loans to women who are starting small businesses in order to help their families overcome the devastating poverty around them.
I'm heading out to buy my package today -- and when I go on-line to say where I want that $1 to go, I just might add a few more dollars of my own.
Here is the link for more info: www.PurexChangesLives.com
And here is a link to a group within Kiva that I found: http://www.kiva.org/team/christians_against_abortion

While she's no Megyn Kelly, I can definitely appreciate Angie Harmon. Great rule 5 post! ;-)
Posted by: Rob Howard | June 07, 2009 at 11:32 PM